Antonio G Michel
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Antonio G Michel
Personal Info
Professions:
Art/Design - Design
Sales & Marketing - Marketing
Sales & Marketing - Product Management
Industries:
Professional Services - Advertising
Professional Services - Consulting
Retail & Consumer Goods - Consumer Electronics
Location:
San Diego, CA
Member Since:
December 9, 2009
Status
Not looking
Might be interested
Seeking Opportunities
Past Experience:
Brand Manager at Viva Vision (2007-2009)

• Oversaw all aspects of product development including: feature definition, UI design, and content programming for every product launched in the past two years.
o Products included +10 BREW applications, 2 Video-on-Demand channels on Verizon’s VCAST, 2 WAP sites, and 4 iPhone applications; one of which reached #5 in sales on the AppStore.
• Collaborated with internal stakeholders in sales, marketing, content (internal and external), engineering and QA to ensure great product execution.
• Managed relationships with development partners to make sure development stayed on track and design remained true to the brand while adhering to strict carrier standards.
• Responsible for marketing efforts including: web, print and on-deck.
• Analyzed sales data and created ROI sales projection reports.

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Product Manager at Hands-On Mobile (2006-2007)

• Created annual roadmaps, wrote product requirements, and managed the creative concept, development and deployment of all personalization products (including graphics, music and new media) for North and South America.
o Products launched included a D2C mobile portal, a revolutionary 3D animation product for Marvel Heroes, and various other personalization suites for brands such as Activision, Lego and WPT.
• Oversaw communication and collaboration between various internal departments (marketing, licensing, web development, etc.) to coordinate the launch of new products.
• Managed communication between third-party developers and graphic designers to ensure all major product development milestones were met.
• Conducted P&L analysis, working with Sales and Finance, to measure the profitability of new products and make product positioning adjustments as necessary.
Education:
UNIVERSITY OF CALIFORNIA, SAN DIEGO
(2001 – 2003)

Bachelor of Arts in “Computing in the Arts”, an interdisciplinary degree that focuses on computer science as applied to visual arts. Coursework included classes in Java, Object-Oriented Programming, C++, Graphic Design and Virtual Environments.

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SANTA MONICA COLLEGE
(2009 – Present)

Currently taking courses in consumer behavior, marketing research, and marketing promotions leading towards the completion of a Business Marketing Certificate.
Desired Work:
Marketing and Product Development

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