Marketing/Social Media Assistant Manager
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Project Description:

What We Do: We’re a website that matches students to colleges and scholarships. Cappex.com makes the process of finding the perfect college simple with easy-to-use tools and all the info prospective college students need - all conveniently in one place. The resource 2.5 million cumulative students have trusted for their college decisions.

More about Cappex: We got our start in 2006 and we're off to a raging success. We’re in downtown Highland Park, just one block from the Metra stop (Union Pacific North Line). The team here is first-rate -- full of bright, talented, fun and friendly people who have passion for helping students. We offer the excitement of a start-up with the stability of a company that already has several years under its belt.

The Right Candidate: You’re smart, and you’re itching to make an impact. You like to spend your free time online. You’re a dependable hard worker – someone Cappex should count-on to get things done. You’re smart and talented, but you haven’t let it go to your head – you’re easy to work with.
The Role:
As the marketing / social media assistant manager, you will assist the marketing director with planning and executing of student and client-focused marketing programs. This individual will manage the day-to-day execution of programs including social media, press releases, writing newsletters and SEO content, and e-mail marketing.

The role will also include assisting with direct mail and trade show planning, as well as monitoring and measuring programs through regular reporting.

Responsibilities:
• Spearhead ongoing social media initiatives on Facebook, Twitter and other sites
• Write press releases and send pitches
• Maintain blogger / media lists
• Assist in writing and sending CRM e-mails including newsletters
• Manage day-to-day activities for our student scholarship program
• Help with tradeshow planning
• Assist with direct mail copy writing and development
• Write SEO-friendly content for our website

Job Requirements:
• Have a bachelor's degree in marketing, advertising, public relations, communications, or business
• Have at least one year experience in a related field
• Be a writer with a strong creative drive who can think on your feet
• Be highly organized. You always deliver projects on schedule and don’t miss a beat
• Know at least a little HTML
• Love to be social online

Project Owner:

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